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JACQUELINE FOGARTY

Bridging augmented reality with travel, Cartograph is a design case focused on the Everlane brand and future of retail. Cartograph is an engaging augmented reality store experience that takes customers on an adventure to deeply understand and customize their clothing, connecting people, place and process to create a global story. Inspired by the historical progression of map-making, Cartograph is divided into three sections: research & action plan, concept development, and product & customization.
CONCEPT DEVELOPMENT
PRODUCT & CUSTOMIZATION
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